001 avmolOPAC2008-1594
100 $aBateson, John E. G.
245 $aManaging services marketing $btext and readings $cJohn E. G. Bateson
250 $a3rd edition
260 $aForth Worth $bThe Dryden Press $c1995
300 $a680 s. $c26 cm
650 $aZarządzanie
650 $aMarketing
920 $a0-03-098666-4