The power of pull : how small moves, smartly made, can set big things in motion / John Hagel III, John Seely Brown, Lang Davison
New York : Basic Books, c2010. - vii, 277 p. : ill. ; 24 cm
Includes bibliographical references (p. 261-262) and index. - The diminishing power of push -- Access in an unpredictable world -- Attracting what we need -- Achieving our potential: the highest level of pull -- The individual's path to pull -- Pulling from the top of institutions -- Using pull to change the world -- Epilogue : the journey from passion to potential
ISBN 9780465019359. - 0465019358

Organizational change - Social aspects ; Success in business ; Motivation (Psychology) ; Job satisfaction ; Social change ; Zmiana organizacyjna ; Sukces w biznesie ; Motywacja
Explains the principles of "pull" and how to effectively apply it to individuals and organizations to increase organizational and social change and develop creative talent
303.4