001 avmolOPAC2008-4991
080 $a658.8/30285555
100 $aCharry, Karine,
245 $aMarketing research with IBM SPSS statistics $ba practical guide $cKarine Charry, Kristof Coussement, Nathalie Demoulin and Nico Heuvinck
260 $aNew York $bRoutledge $c2016
300 $a250 s. $c25 cm.
500 $aIncludes bibliographical references and index
650 $aMarketing $xbadania
650 $aMetody badań
700 $aCoussement, Kristof, editor.
700 $aDemoulin, Nathalie, editor.
920 $a9781472477453 (hardback : alk. paper)