001 avmolOPAC2008-5049
080 $a658.8
100 $aKotler, Philip,
245 $aMarketing 4.0 $bmoving from traditional to digital $cPhilip Kotler, Hermawan Kartajaya, Iwan Setiawan
260 $aNew York $bWiley $c2017
300 $axix, 184 pages $c24 cm
500 $aIncludes index
650 $aMarketing
650 $aInternet marketing
700 $aKartajaya, Hermawan, 1947- author.
700 $aSetiawan, Iwan, author.
920 $a9781119341208 (cloth)