001 avmolOPAC2008-5109
080 $a658.4/062
100 $aRogers, David L., 1970-
245 $aThe digital transformation playbook $brethink your business for the digital age $cDavid L. Rogers
260 $aNew York $bColumbia University Press $c2016
300 $axi, 278 pages $c24 cm
500 $aacquire 1 shelf copy $xpolicy default $eclaim1 2016-07-22. - rm15 2015-10-09 $irm15 2015-10-09 (telework) rm15 2015-10-09 to Dewey $wxl03 2015-10-13 xn11 2016-08-26 1 copy rec'd., to CIP ver rm05 2016-09-06 to Dewey $etc12 2016-10-13 pagination edit. - Includes bibliographical references and index. - The five domains of digital transformation: customers, competition, data -- Innovation, value -- Harness customer networks -- Build platforms, not just products -- Turn data into assets -- Innovate by rapid experimentation -- Adapt your value proposition -- Mastering disruptive business models
650 $aTechnological innovations $xManagement
650 $aInformation technology $xManagement
650 $aNew products
650 $aStrategic planning
920 $a9780231175449 (cloth : alk. paper)